Template Evolution – Nike 2002

The turn of the millennium marked the shift into kit design, with a higher emphasis placed on athlete performance. Perforated panelling became the mainstream to help regulate body temperature in key areas, tighter-fitting garments wicked the sweat away and the use of lighter materials was a literal load off. For the 2002 FIFA World Cup,Continue reading “Template Evolution – Nike 2002”

Brazil’s Dark Recent History

In this golden age of capitalism, companies do whatever they can to make some extra bucks. As long-time partners, the intellectual property of the well-renowned Brazilian national team is a cash cow primed for milking by Nike and one way they did that is by releasing dark-coloured Brazil “third” shirts through the 2010s. 2010 wasContinue reading “Brazil’s Dark Recent History”

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